Thursday, November 8, 2012

Writing Hitchcockian—Creating Character Empathy



The sounds of popping electricity and the sizzle of a Jacob’s ladder greet you as you step into the darker corner of The Writer’s Lens. A quick scan of the dark corner shows you are not alone, but that a body lies on a metal gurney. Electrodes run from the body to machines. You wonder if you have fallen into a Hollywood remake of Frankenstein.

As you step closer to the body, the smell of formaldehyde grows with each step as goose bumps and chills run along your nerves.

“Oh, hello!” I said as I step from a shadow. “Please ignore the science experiment. I am just recreating a real experiment that may have given Mary Shelley the idea for her famous horror novel. Unfortunately, I can’t quite kill my naysayer, unlike the man who was ramrodded in a murder trial and execution so his corpse could be used for such an experiment. But alas, we must use the material we have. No?”

“However, you are not here to talk about Mary Shelley or the experiments of her day into electricity. You are here to talk about how Alfred Hitchcock created character empathy. So, pull up a seat. Let me pour you some coffee and let us begin. Don’t worry about my naysayer, he is bound to wait for us to finish exploring the spark of empathy.”

Please excuse the macabre humor. One of the hardest goals of a good writer is to create reader empathy with your character. Readers need to connect with our protagonist, antagonist, and supporting characters in order for the story to be considered to be truly well written or told.  There are three emotional states that Alfred Hitchcock used in his movies and he had the screenwriters work with on the script. The first one was empathy.

How do you create reader empathy for your character?  There is something called the Hitchcock paradox, which is the phenomenon where the audience’s emotional entanglement with a fictional character is stronger if the mental states of the audience member and the  fictional character are less similar than it would be if they were more similar. To the reader, as to me, this would seem counter intuitive. When I first learned of this paradox—and there is not much written on it—the first question that came to my mind was: “Wouldn’t I want to be putting my reader into the mental state of my character and thus create empathy?”

The more I thought of this question and the more interviews with the Master of Suspense I watched and read I began to understand that the paradox is correct.  Before I go into the how, let me use a scenario to explain it using a non-Hitchcock movie. (huge spoiler alert)

Have you ever seen the movie “What About Bob?” If not, I recommend it highly. In this movie, Bill Murray plays a very naive and warm hearted man (Bob Wiley) with practically every phobia that exists.  Meanwhile Richard Dreyfuss plays a psychiatrist with an (huge) ego problem (Dr. Leo Marvin). In this story Bob needs help—lots of mental help—to become a fully functional human being in society. If you sit back and think about his mental state, this character is pathetic and really shouldn’t deserve our empathy. (Sympathy, maybe.) He is his own worst enemy.  

Dr. Marvin is determined to make a name for himself. Actually, in the film he is going to be interviewed nationally by a morning talk show. He is defining success and is finding himself being stalked by his patient—to the point the patient (Bob) has somehow invited himself to Dr. Marvin’s family vacation, sleeping in his house and being everywhere underfoot. In fact Richard’s character tries to have Bob committed and eventually attempts to blow Bob up.

This drastic attempt to kill Bob actually cures Bob.

Sitting back and looking at this content, this movie should be a serious dark story with a lot of sadness that these two men should be driven as they are. Guess what? This movie is a comedy that will evoke your empathy for these characters. How does that happen with such serious content?

Alfred Hitchcock answers this by telling us that content doesn’t matter. He didn’t care about content at all. What he was more interested in was in how to build his audience’s empathetic and emotional response. He focused on the material of the story and used it to the greatest extent that it could be used for.  Some examples:
* Rear Window—James Stewart’s character is a photographer. He then uses a camera’s flash to defend himself.  So you have to use who the character to the fullest.
* North by Northwest—Cary Grant is trapped in the auction room and can only get out by bidding—crazy bidding. But he is in an auction room, you have to use the auction room to its fullest..
It’s how you handle this material that creates the emotional and empathetic response. You begin doing this by asking yourself, what it is about the material that your reader would feel empathy for the character? Let’s go back to Rear Window (spoiler alert).

In Rear Window, LB Jefferies (James Stewart) is a wheelchair bound cameraman who is recovering from an injury that occurred when taking a very dangerous photograph of a racetrack accident while it occurred. He is involved with a woman who loves him, but he thinks would never fit his rugged, adventure going live style. He has been a peeping tom and discovered one of his neighbors is a murderer. The murderer discovers what has happened and has decided to kill Jefferies to tie up loose ends. What is the material we have here and how can it be used to build empathy for the character?
1. Jefferies is an adventurous type who is always on the go.
2. Jefferies is trapped in his apartment for almost two months with nothing to do.
3. Jefferies is a photographer. As such, he is used to “photographing the world around him” as an ultimate version of a voyeur.
4. Jefferies doesn’t see being a voyeur as an issue. In fact, his attitude about it makes him seem to be justified in providing commentary on the world around him.
5. Jefferies neighbors live out their lives in the courtyard and open apartment windows that surround his apartment. From his window he can see their lives played out like a drama.
6. Jefferies only contact with the outside world is his friend who is a detective (and doesn’t buy the murder story), his girlfriend who seems more the runway model type than the adventurous type, and a home health care provider who is determined to see Jefferies married off to his girlfriend.
7. When he is attacked by the murderer, he has no way to defend himself—except with his camera’s flash.

In all of this, can you see where the empathy is coming from? As a spectator of the movie, you are not in the same mental state as Jefferies. Jefferies is trapped. He is trapped physically by his injury and bored out of his mind. He is trapped in a relationship that he doesn’t see going anywhere. He is trapped by his lifestyle of world wide adventure which is better suited to have an on/off girlfriend (or a girl in every port) than to be “tied down” in a serious and potentially life long relationship. His only source of interaction with his world is his rear window that looks out onto his neighbors, who he has never met and knows nothing about except what he observes!

As an audience member, we know what it is like to be bored and trapped. Hitchcock and the screenwriters are feeding off the empathetic response to being bored and trapped, folding it into the suspense of the story like an omelet (which Hitchcock would not of eaten as he was disgusted by eggs) and out of this comes this story of suspense and danger where we empathize with the characters, even if the protagonist is being a peeping tom and needs to have his head examined thinking he shouldn’t settle down with Grace Kelly.
Hitchcock does this analysis of his material he is working with for each of the characters in the story. It is from this material his story is able to shine and be remembered by the audience. It is by squeezing the material for the last usable drop that makes Rear Window and many of his other movies classics.

Are you doing this with your stories and poems? If not, shouldn’t you be? I know I should be and need to work on this more with each draft of a story. As I write each of these blogs, I am learning as I hope you are as well.

Thank you for reading and please visit www.davidalanlucas.com and www.thewriterslens.com. You can also follow me on twitter @Owlkenpowriter and the Writer’s Lens @TheWritersLens. Fiction is the world where the philosopher is the most free in our society to explore the human condition as he chooses.

Little Books author at 6 North Cafe 11/10

Meet the author of Little Books, Opal Campbell, from 10 a.m. to noon, Saturday, Nov. 10 at:

6 North Café
14438 Clayton Road 
Ballwin, MO 63011  
(directions)

Opal Shaw Campbell lives in Ballwin with her husband, Bob. A mother of four and grandmother of eleven, Opal has spent countless hours reading to children. Writing and drawing have been her hobbies since she was a small child, so it was only a matter of time before she was inspired to illustrate her poems...making books of them just naturally followed.

These little books are simple, easy to read and understand and above all, fun for the reader. Opal asked her youngest grandsons if they would draw a picture of a puppy and a kitten. The results of these drawings are on the book covers. http://www.littlebooksbyopal.com

Autographed books will be available for purchase on November 10.

Monday, November 5, 2012

Marketing Your Writing



Normally, The Writer’s Lens announces a book give-away on Mondays. Today, we are going to change the routine this week.  While we often talk about techniques and resources for writing, we do not often discuss the 800 pound gorilla in the room—the business aspect of writing.

While writers love to talk about the craft off writing and the exploration of the written word, we often forget that we are not just artist. We are also businessmen and businesswomen.  This means we are also promoting ourselves and our works. How do you do it? Is it on Facebook or Twitter? Maybe on both? How is that working out for you? Are you finding that you repeat yourself over and over again and your readers grow tired of you tweeting or posting your promotion over and over again?

I, like my fellow writers of The Writer’s Lens, attend writers’ conferences and we have heard over and over again how you need to be on Twitter and Facebook. The people telling us this are correct. If you wish to reach out to your readership (and dare I say “fans”) you need to be tweeting and posting on Facebook.  You need to be posting correctly and in a way that retains your readership. While that is a kind of marketing, Facebook and Twitter are not the main platforms to advertise yourself as a writer.

Your books and poems, those works that have bled from your heart and soul onto the page are nothing but a nice project unless you can get it to market. How do you do that? There are a lot of ways to successfully and unsuccessfully market your work. A good business has a marketing plan. Do you have one? If not, you should stop reading—walk to a mirror and ask yourself if you are crazy—then come back to this article.

Go on, I’ll wait.

There are some great resources on marketing yourself and your work. At the end of this, I will give you some links to two of my favorite.  When you work on your marketing plan you must begin with the end in mind. What is your goal as a writer—from an unromantic point of view? Here are some things that you should be thinking about when you work on your marketing plan:
   
  What is your timeframe? 

Your timeframe for sales is different for the novelist than it is for the short story writer. It is even more so for the poet. In this crazy electronic world, our works can sit in a virtual bookshelf forever. (More on this in a moment.) The fact is that the shelf life of your books in a bookstore—assuming you made it into a physical bookstore—is on a finite timer. You are there one day and gone the next.

As mentioned above, the virtual shelf lasts forever. Sounds good? Guess what: How many clicks does it take a casual browser to find you on Barnes and Noble or Amazon or any other bookseller site? How many other authors did they have to pass to find you?

With this in mind, what is your realistic goal for selling your book and reaching your sales goals?

  What is your platform?

Do you have a web page, a blog, a Facebook page, and/or a twitter account? That is a good start. But what is your platform? What makes you standout?

We all have our own life experiences and our own voice in writing. That makes you unique. Unique makes readers go “hmmm.” I might make them blink at you. But, it is not enough. You are still a proverbial “wall flower” unless you build a platform. What is a platform then?

Many think having the web presence of a webpage, etc. is enough and is your platform. That should grow out of your platform, but it is not your platform.  So what is it? A short version is this: It is what you are passionate about. It is the central theme to your writing. It is that element that peeks out of the shadows and shines a beacon to the reader looking for what you write. It is the thing that you stay true to no matter what you write.

  
   Understand your web presence.

Your webpage is your commercial. It should be easy to read, easy to understand, and not be annoying!  (No pop-ups, no videos or audio files that just starts up.) Your webpage is critical. You should make sure it is optimized for search engines so readers can find you easily.

In anything you do professionally, you should have a link to draw people to your webpage.  If you read a blog and post a comment—leave a link.  If you have a book out, is your link somewhere in the information about the author?

  Understand the role of social media.

Using social media is often misunderstood. Having a huge web presence doesn’t mean having a lot of interaction in social media. Social media is best used as a retention method. People choose to follow you and stay up-to-date on what you are doing by reading your Facebook page or Twitter feed.  You hope that you are giving these readers valuable information (that should always be in sync and tied to your platform).  It is not a valuable method of having new readers discover you.

  What do you give your readers?

Do you know who your readers are? If no, you need to do some major research! You are writing for them.

Our readers are being bombarded with new writers, television shows, songs, and advertisements.  It is what you have to offer as a writer beyond the written piece that draws the reader out of their overloaded stupor to see you and your work.

  What do you do at a book signing?

I am often sickened when I go to a bookstore and see an author who is there to sign books instead do the crossword puzzle or whatever.  First off, if this is happening something went critically wrong with their marketing plan.  Secondly, they relied too much on the bookstore and perhaps their agent to treat them like the next blockbuster writer and sink marketing dollars into them. No matter what you may think, the “if I am there to sign a book, they will come” mentality is not going to be successful.

A friend of mine is a dynamo when it comes to book signing marketing.  She has giveaways that are related to her book and platform.  She doesn’t just have her book(s) there to sign, but posters with the book cover, bookmarks, and other “trinkets and trash” for the reader to walk away with.

Why? Maybe the reader didn’t buy your book at the signing. They may have walked in looking for something else to read and only had money for that. But, they will remember you. They may use that bookmark or whatever and have a reminder of you. The reminder will draw them to . . . you guessed it . . . your platform.

  Do you have a newsletter, ezine, or just an email you send to your readers?

There are a lot of ways to reach out to your readership. You should try to reach out to your readership on a quarterly or monthly basis, or they will forget about you. You don’t want them to forget you. You want them to buy your next work and be excited by it.

  What is your exit strategy?

Do you intend to just fade away when your career is over or do you intend to pass the work down to someone (a child or a writing friend) to pick up the torch and keep it going. For how to do this latter, I would refer you to your friendly literary agent and/or your attorney.

Some links to people’s books on these subject that I recommend are:

Thank you for reading and please visit www.davidalanlucas.com and www.thewriterslens.com. You can also follow me on twitter @Owlkenpowriter and the Writer’s Lens @TheWritersLens. Fiction is the world where the philosopher is the most free in our society to explore the human condition as he chooses.

And the winner of FORGOTTEN SOLDIERS is....

Congratulations to Margo Dill, winner of Warren Martin's novel, FORGOTTEN SOLDIERS.

FORGOTTEN SOLDIERS is a Cold War Mystery about an Air Force Captain shot down over Vietnam in 1970 and the untold story of why he never returned home. Forty years later, a journalist investigates what may be the sudden reappearance of the pilot and follows the trail to encounter conspiracy, secrecy, and a secretive and seasoned operative who may have answers to the question about “What Happened to Jacob Walden.”

Autographed Paperback can be purchased from Warren's website and also through links on his blog

Paperback and Kindle e-books can be purchased through the Amazon site http://www.amazon.com/dp/B007WMQWGK


______________________
This is T.W. Fendley. Thanks for reading and commenting on The Writers' Lens. 

You can find out more about me at www.twfendley.com.
 

Saturday, November 3, 2012

From a Crime Writer’s Desk—The Fundamentals of Criminal Investigation



The first non-writing book on criminal investigation that I “broke my teeth” on was a huge book titled The Fundamentals of Criminal Investigation The first few editions of this book was written by Charles E. O’Hara. Eventually Gregory L. O’Hara updated the book up through the seventh edition. 

Technology may have changed over time, but this textbook—yes, textbook—is extremely useful in modern criminal investigation.  Ok, let me be straight with you, and I was lucky to have found this book in my early days—This book is the Criminal Investigator’s Bible! Do you want to know how criminal investigators investigate arson, rape, homicide, missing persons, or any other crime? Do you want to know how crime scenes are searched, documented, and so on? Do you want to know how interviews are conducted or how to do an interrogation? How is surveillance done? This book will walk you through it.

This book is written in an easy to understand outline format. It is the foundation of my Crime Writers Library.  It is out of print now and I have seen prices of over $50 for the 7th edition.  If you don’t own it, ask your library to see if they have it or if they can borrow it for you. You will not regret it—even if technology has changed, the art of Criminal Investigation hasn’t.

Thank you for reading and please visit www.davidalanlucas.com and www.thewriterslens.com. You can also follow me on twitter @Owlkenpowriter and the Writer’s Lens @TheWritersLens. Fiction is the world where the philosopher is the most free in our society to explore the human condition as he chooses.

Thursday, November 1, 2012

Celebrate National Lifewriting Month 11/3 at 6 North Cafe

Celebrate National Lifewriting Month--You have a story to tell!


November is National Lifewriting Month, an opportunity to celebrate and share your personal and family stories. Join memoir authors (from left) KIM WOLTERMAN, LIZ MOLONEY and LINDA AUSTIN to talk about writing your stories or family histories – or even that of your house! -- from 10 a.m. to noon, Saturday, Nov. 3, at:
6 North Café
14438 Clayton Road
Ballwin, MO 63011 

(directions)

Autographed books will be available.